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marketing-digital

6 posts

Paid Traffic Management: What It Is and How It Works

Paid Traffic Management: What It Is and How It Works

Understand what a traffic manager does, the metrics that matter, and when it's worth outsourcing to stop burning budget on ads.

Cleverson GouvêaCleverson Gouvêa
Sports Marketing: The Lesson from Icasa for Clubs

Sports Marketing: The Lesson from Icasa for Clubs

Icasa became a search spike when it reached the semifinals. See how sports marketing transforms that fan attention into a base and revenue.

Cleverson GouvêaCleverson Gouvêa